Luxurique: International PR
Luxurique is a hospitality and events management company based in Tokyo and Kyoto. It has more than a decade of experience curating luxury travel itineraries in Japan for ultra-high net worth FIT travellers and MICE events for luxury brands.
We worked with Luxurique to generate international buzz and to position its CEO, Naomi Mano, as a thoughtleader in the luxury travel space.
Our PR support led to coverage in titles including The Washington Post, National Geographic, Forbes, The Independent, Wall Street Journal, South China Morning Post, AFAR, Robb Report and many others.
Our approach centred on close, ongoing collaboration with the CEO to articulate her point of view and values with clarity. This enabled us to act quickly on emerging news cycles, proactively offering insightful commentary that journalists could rely on.
The result: she became a trusted media voice for top-tier international outlets, generating consistent coverage for Luxurique and strengthening her reputation as a leading thinker in the luxury sector.
With deep, long-standing relationships across global media, forged through our own careers as journalists, we secured coverage that was both authoritative and sustained.
